Well, I knew this wasn’t going to be a long read at an estimated 21 pages, but I was curious to see just what amazing advice might be shared in such a short document. Mr Hedley (Alex) tells us that he’s an Internet entrepreneur and doesn’t want to bore us with his motivational story in the same way as other Internet marketers do. He’s going to teach you his SEO method without any fluff and his system isn’t taught ANYWHERE else on the Internet.
Why, oh why do people write a load of rubbish “teaching” people how to make money online? Yeah, don’t bother to answer that – it’s because the most profitable way to make money online is to teach people how to make money online. Thus every man and his dog wants to get in on the MMO game. This book is no exception.
It was probably entirely predictable that the 10th anniversary of AdSense should have caused a surge of interest among webmasters. Yesterday I received a few emails alerting me to new blog posts on the subject.
The first to come in was Ophelie Lechat’s Flippa newsletter. In it she mentioned that Flippa had carried out a survey of their users in May and found that 24% of their survey respondents claimed that their AdSense revenue had increased over the last year.
This didn’t seem to match the experience of most people I know, so I started a discussion about it on the Experienced People forum.
I have a Google+ account. Apparently everyone with a Google account has one. I never use mine and was curious to find out if anyone had ever used theirs to the benefit of their business. And so, I set out on a quest to find someone who could show they’d benefited from it, and explain how. I saddled up my Internet pony and trotted off to my usual haunts (some of them are behind paywalls) to see what people would say about it. I was asking a simple question.
Someone mentioned long-tail keyword strategy to me recently and I expressed scepticism as to whether it still worked these days. Quite reasonably, he asked me why I had that opinion, and “Er, just because that’s what I think” didn’t seem like a good enough answer. I had to justify my views somehow. Thus I spent the next few days reading everything up-to-date I could get my hands on about the subject, plus asking a lot of questions on various forums. Some of the discussions are behind paywalls so I can’t link to all my sources. Let’s see how I got on in my quest to discover if targeting the long tail is a good strategy or not in 2013.