Posts tagged ‘psychology’

Kenny Rogers in 'The Gambler' video

You got to know when to hold ’em

Did you ever think of Kenny Rogers as a business guru? No? It didn’t occur to me either. (The Kenny Rogers Roasters chain notwithstanding, he would probably be horrified to be thought of in such a way.) But he’s pretty good at business advice. Listen up, folks.

Read article
Screenshot of COLOURlovers

Colour ideas for your website

Your website’s colour scheme is one of the strongest non-verbal ways in which you can make an impression on the reader.

There have been all sorts of psychological studies done on the messages that individual colours convey. OK, so they can seem a bit of a cliché sometimes. But that doesn’t mean to say they’re not true – or that you can afford to dismiss them because you have a strong preference for lime green text on acid yellow.

Read article